Month: September 2017

2017 Best Marketing Segmentation Tools – Name Gender Lists

It doesn’t matter what industry you’re in, you’ve likely heard, or even had talks, about using personalization in your online marketing. Segmentation is nothing new in general marketing, but it has definitely transformed.   Today, we are using various factors to segment and personalize the experience of customers and prospects. Particularly, we’re beginning to see the importance of gender marketing segmentation and how it relates to improving conversion rates.   As you may

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