HOW AN EFFECTIVE DATA FLYWHEEL DELIVERS COMPOUNDING MARKETING GROWTH
Every time a business interacts with client’s offline or online, new data footprints are created. These data footprints can take on various embodiments. From physical forms to online drop forms, questionnaires, to website’s history and Facebook posts that have been clicked. A massive amount of data is available for collection and mining. This data can be aggregated and analyzed to make consumer behavior predictions for retargeting purposes. But not many businesses are aware how this data
